The world of Marketing

I think its gonna be a challenge to keep up with the meetings and deadlines but that's the way it is. I need to get really lucky for the upcoming presentations if I were to get as close to a B. it is really mind blowing how students like us can come up with so many business ideas. Going through them, I know there must be some way, someone will pull out something out from these ideas and make this idea a reality. Well, the F&B industry is really tricky, knowing that consumer tastes change so fast, you won't know what's the next big thing. Frolick is now a thing of the past and Koi became the future of take away. Its really amazing how people's choices change so fast. Its as if something or someone is pulling them to make these impulse decisions to spend money when they know they don't need to. I can definitely conclude and positively guarantee, that no one ever is rational when they buy anything. They may say its truely rational, but only people like us know that humans buy based on pure emotions. Its scary but extremely exciting. the world of marketing.